Social media management for Connecticut businesses.

Done for you. Content, posting and engagement for one flat monthly price. Book a call to see if it fits.

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the package

Social media management.

Done for you. You show up to film and join one monthly strategy call. I handle everything else: planning, scripts, editing, posting and engagement.

$4,250 / month
6-month commitment
book a call
20 posts a monthShort-form video, carousels and static graphics, chosen around your goals.
Monthly on-site shootUp to two hours at your location. Photos, talking to camera and b-roll, and I keep it fun.
Monthly strategy callWe meet to go over what is working and what we will do differently. I ask questions and interview you to find the stories.
Posting and engagementI post to Instagram and manage your community. You handle your DMs and I flag which ones to respond to. I can also cross-promote to Facebook, TikTok, Google Business Profile and LinkedIn.
Lead captureI set up comment-to-DM keyword automations. People comment, get a DM response and land on your website, newsletter sign up or resources.
Add-onsInfluencer partnerships, paid ads, email marketing and launch support. Quoted separately.

Shoots anywhere in Connecticut are included. Outside Connecticut, I travel for an additional fee or we run remote content sessions.

caitlyn grad marketing
State of Social Media
2027
Connecticut Edition

You will get the report the day it drops in December and join my monthly newsletter. Unsubscribe any time.

beyond the views

Followers are the start. Momentum is the result.

pediatric therapy · connecticut
Creative Development
15,000
new followers from one video
1,100+
email subscribers from comment-to-DM
where we started

In 2024, mostly static graphics and old photos because fresh content was hard to get. Few views and little engagement.

what I did

Built the plan around the owner's 30 years of expertise, scripted and filmed on site, and edited the stories. Added automations to capture leads.

what came of it

One video reached 300,000 impressions and 11,500 comments in nine days. Every video since performs, and brands now send products to collaborate.

conservation · burlington, ct
Burlington Land Trust
Sold out
events within days of posting
10,000+
views on a typical post
where we started

Since 2024, static graphics and kids events where two to four children showed up.

what I did

As director of social media, I put myself on camera to invite families, then renamed the group hikes a Connecticut hiking club around what people search for.

what came of it

30+ new followers on every post, 20-spot hikes selling out with waitlists, and over 20 families at the biggest kids event yet.

what it is like to work with me

Strategy behind every post. Your only job is showing up.

01

We talk

Book a call and ask me anything. The price and package are right here, so the call is for seeing if we are a fit.

02

I plan the stories

A monthly call on your goals gives me what I need to script the content and build the shot list.

03

I come to you

You pick the shoot time and I film on site, up to two hours.

04

I post and manage

Content goes out on Instagram, I manage the community and we review what is working on the next call.

hear it from clients

Ask the people I work with.

Caitlyn has taken our social media to a new height. It's impacted our morale and staff satisfaction along with growing our following exponentially.

deanne · creative development

Her guidance and creative insights made the process smooth and helped me gain momentum.

tammy ferris · foundershare

Under her direction we saw steady, sustained growth in our posting cadence, followers, views, and engagement.

jill maccorkle · everstrong
who this is for

If you are the brand or you run one, we should talk.

Brick and mortar

Restaurants, shops and clinics that want the neighborhood to know they are there and walk through the door.

Creators and personal brands

You are the product. Your content needs to sound like you and grow an audience that sticks around.

Experts and founders

You know your field better than anyone. I turn that knowledge into content that earns trust and leads.

meet caitlyn

I post on my own channels too, so I am in the trenches with you.

I am an independent social media manager based in Burlington, Connecticut. It started with a broken pearl necklace. I fixed it, started a small business called Made by Caitlyn, fell in love with marketing and have been doing it ever since. I also run a hyper-local Connecticut guide on Instagram and TikTok, so I test what I teach on my own accounts first.

Brands can hire me as a creator too. My media kit has the details.

Connecticut social media management, answered.

How much does social media management cost in Connecticut?

My package is $4,250 per month with a 6-month commitment. The price is posted so you know before you book a call. Paid ads, influencer partnerships, email marketing and launch support are add-ons that I quote separately.

What is included in your social media package?

Twenty posts a month in a mix of short-form video, carousels and graphics, an on-site shoot of up to two hours, a monthly strategy call, posting to Instagram, community management and comment-to-DM lead capture.

What do I have to do as a client?

Show up for the content shoot and the monthly strategy call, and respond to the DMs I flag for you. I handle the strategy, scripts, filming, editing and posting.

What kinds of businesses do you work with?

Brick and mortar businesses such as restaurants, shops and clinics, creators and personal brands, and experts and founders who want to turn what they know into content that earns trust and leads.

Which platforms do you post on?

I post to Instagram. If you want, I can also cross-promote your content to Facebook, TikTok, Google Business Profile and LinkedIn.

How do you turn Instagram followers into leads?

I set up comment-to-DM automations. Someone comments a keyword on a post and receives a direct message with a link to your website, newsletter or resource. For Creative Development this has brought in more than 1,100 email subscribers.

Why is there a 6-month commitment?

Social media builds on itself. Six months gives us time to find what works, double down on it and see real momentum, which is why I do not offer one-month trials.

Do you work with businesses outside Connecticut?

Yes. The service is built for Connecticut businesses and shoots anywhere in Connecticut are included. For businesses outside the state, I can travel for an additional fee or we can run remote content sessions.

What is the State of Social Media report?

It is my annual report on what worked, what flopped and what is coming in social media, written for Connecticut businesses and creators. The 2027 edition drops in December with a plan for the year ahead. Sign up on this page to receive it and join my monthly newsletter.

Can brands hire you as a creator?

Yes. I create content for brands as well as managing accounts. My media kit has the details.

How do I get started?

Book a call. You already know the price and what is included, so the call is for asking questions and seeing if we are a good fit. I do not do custom proposals.

Ready to be the obvious choice in your corner of Connecticut?

Book a call. Ask anything and see if we are a fit. $4,250 per month with a 6-month commitment.

book a call