Marketing That Builds Community & Converts

I work with passionate business owners to build community, spark connection, and turn that engagement into measurable results.

THE WAYS WE CAN

Work Together

orange abstract star shape on black background
Orange abstract star shape on black background
Person using a smartphone to browse Instagram, wearing a light blue sweater, with a purple notebook on a wooden table.

Full-Service Marketing

Social media, email marketing, campaigns, and photo/video—whether you need one or all, I’m here to help you grow with clear, consistent, and effective marketing.

A group of people sitting in a circle in a casual indoor setting, with one person in an orange sweater using a smartphone. The room has plants, artwork, and a coffee table with items on it.

Strategic Consulting & Training

Need a full strategy overhaul, a one-time audit, or hands-on team training? I offer expert guidance to help you refine your approach and implement it with clarity and confidence.

Theresa Bailey

Improved Spaces, LLC

“Working with Caitlyn has been an absolute game changer for my business. She manages both my social media content and strategy, my monthly email marketing and so much more —and most importantly, she’s taken a huge weight off my shoulders. Caitlyn is incredibly diligent, taking the time to really understand my business and tailor content that speaks directly to my audience. Her thoughtful approach, consistency, and creativity are already showing a clear return on investment. I’m so grateful to have her on my team!”

Person sitting on a couch holding a smartphone on a gimbal, wearing a green blouse and jeans.

Led by Caitlyn Grad, Fueled by Strategy + Heart

I’m Caitlyn Grad—a strategist, content expert, and community-builder passionate about helping businesses grow with purpose.

I blend creative storytelling with data-backed strategy to deliver marketing that actually works. From local brands to national nonprofits, my approach is rooted in connection, clarity, and results.

Whether you’re outsourcing your marketing or looking for strategic guidance, I’m here to help you show up with confidence and consistency.